Manuel Arrabal
Head of Data & Product Intelligence @ CHECK24 ES based in Madrid, Spain
✉ Email / 🌎 Website / 💼 LinkedIn / 💻 GitHub
💭💻🚀 Experience
Head of Data & Product Intelligence @ CHECK24
Dec 2019 – Present, MADRID
Head of Data & Product Intelligence with over 15 years of experience in leading and scaling products that bridge technology, data, and business. I lead multidisciplinary teams to turn data into decisions, AI into products, and strategy into measurable outcomes.
Key Responsibilities
- Define and drive the data and product intelligence strategy across the company
- Manage Data, Analytics, Engineering, and Data Science teams
- Build unified data infrastructure and automated reporting for real-time business visibility
- Promote the adoption of LLMOps and applied AI to improve personalization and conversion
- Align business and product KPIs with C-Level stakeholders
- Ensure scalability and alignment across all product teams
Key Achievements
✅ Built the Data & AI division from the ground up, integrating analytics into product strategy
✅ +40pp increase in 100% online insurance bookings (May 2021 vs. May 2024)
✅ Unified data warehouse and self-service analytics layer for product and marketing teams
✅ Developed AI-based models for personalization and customer conversion
✅ Integration of 20+ insurers across 7 business lines
✅ Successfully launched the Finance vertical as a new POC for the Spanish market
Role Evolution within CHECK24
- Head of Data & Product Intelligence (Jun 2025 – Present)
→ Leading AI, data governance, and scaling analytics infrastructure across teams
- Head of Data & Product (Jan 2025 – Jun 2025)
→ Bridging product and data, ensuring insights directly impact product decisions
- Head of Product (Jan 2022 – Jan 2025)
→ Defined product vision and roadmap for 3 cross-functional teams; reported to the CEO
- Senior Product Manager (Dec 2019 – Jan 2022)
→ Built and launched CHECK24 Spain’s first insurance comparison platforms
Jun 2017 - Dec 2019, MADRID / AMSTERDAM
- Oversaw Product and Technology across 23 markets
- Managed platform migration and integration post-acquisition of Fashiola
- Drove international expansion (12 → 23 countries)
- Led the acquisition and integration of StyleLoungeGroup
Achievements
✅ +130% annual traffic growth (Jul 2017 vs. Jul 2019)
✅ Integrated the transactional fashion platform into Vanitatis (El Confidencial)
Mobile & APP Director / Multiproduct Manager / Business Analyst @ Rastreator.com
Oct 2012 - Jun 2017, MADRID / GURGAON / CARDIFF
- Defined and implemented the company’s mobile-first strategy and app development
- Managed the Multiproduct team (8 people)
- Launched new verticals (Telephony, Finance, Travel, Shopping) and 15+ comparators
- Conducted market analysis and managed strategic supplier relationships
Achievements
✅ Designed and launched “Rastreator Move” – a car-sharing and mobility comparator
✅ Integrated Línea Directa Aseguradora in major insurance products
2007 - 2012, GETAFE / ALCORCÓN
- Led commercial management and operations
- Supervised assembly line, equipment configuration, and inventory control
2004 - 2007, MADRID
Member of the Security and Systems Analysis Group (GASS), Faculty of Computer Science.
Sports Assistant @ F.E.D.C.
2001 - 2006
Supported visually impaired athletes during competitions, managing timing and coordination.
📌 On The Side
THIGA Academy / Trainer — Product Manager Course
2024 - Present, MADRID
The Hero Camp
2023 - Present, MADRID
Co-founder & Investor — Dulces & Co @ Dulces & Co
Nov 2019 - Present, MADRID
Catering and artisan pastry workshop 🍰🍪
🎤 Public Speaking
- PM Summit 2024 - MUNICH
- Cloud Leadership Forum (Madrid & Barcelona, 2014)
- IX Spanish Conference on Cryptology and Information Security (RECSI) (Barcelona, 2006)
💻 Technical Skills
- AI & LLMOps
- SQL & Data Pipelines
- Python / PHP / C++ / MATLAB
🏆 Awards
Employee of the Year @ Rastreator.com (2013)
💬 Languages
Spanish — Native
English — Full professional proficiency
German — Limited working proficiency (Goethe Institut)
French — Elementary
🎓 Education
Chamber of Commerce
- International Business Communication (2025)
The Johns Hopkins University
- Data Science (Online) (2023 - 2024)
The Hero Camp
- Product Analytics (2024)
- Digital Product Manager (2018)
THIGA Academy
- Product Designer (2023)
- Lead Product Manager (2023)
ThePowerMBA
- Business Expert — Administration & Management (2021)
European Scrum
- Expert Scrum Foundations (2020)
University of Vigo
- Expert in Information Security Management (2012)
Complutense University of Madrid
- Bachelor’s Degree in Physics